Kmart’s Launches LYS Collection (Love Your Style, Love Your Size)
Listen up Kmart shoppers!
Designed for the effortlessly chic woman, the line is stylish and contemporary. (And affordable!) There are splashes of color and bold prints that are trendy but not overpowering. And they used fabrics like satin and denim to mix it up. Many of the pieces can definitely translate from day to night looks.
LYS Senior Designer, and plus-size woman, Nicole Magnani sees LYS as redefining the plus-size fashion landscape, bringing her personal eye for style and ease to the clothing. She says, “Kmart will be the destination where curvy women shop for clothes they feel great in, want to be seen in, and look amazing wearing!”
Take a look at the video below. It features model Fluvia Lacerda and Maddy Figueroa-Jones of Plus Model Magazine checking out the LYS line for the first time. I love their honesty! FYI…Fluvia and Maddy are two of my favorite peeps in the whole wide world! Why? Because they understand and represent the curvy women of the world. Enough said.